Tanja Knob
Senior Consultant next level consulting
In addition to consulting and training in project and change management, I coach executive personnel and assist on the way to a new and modern understanding of leadership. Furthermore, I offer my support in the conception and development of marketing activation and marketing activities as well as consulting in addressing target groups and sales as interim manager.
The focus of my interest has always been on people and their development as well as my joy in opening new paths. My empathy as well as my strong intuition helps me to understand people, to reflect them and to develop solutions together. As it is my profession to motivate people to authentic, responsible thinking and acting and to accompany them in change processes. In doing so, I lead them out of familiar patterns and show them new perspectives.
My qualifications
- Magister Artium German and Romance Studies (French Philology)
- Certified Project Manager (IPMA Level D®)
- Participation in the training course for the Birkenbihl trainer for brain-oriented teaching and learning at the Vera F. Birkenbihl academy
- Certified Business Trainer, Coach and Change Management Consultant
My experience
- Over 20 years of management experience in leadership positions in the media/ advertising industry and digital industry, business management communications agency
- Strategic consulting in marketing for top brands and companies
- Development and implementation of integrated communication concepts and crossmedia campaigns
- Organization and moderating for high-level events since 2008
- Change management support in touristic organizations as well as advice on questions regarding digital transformation since 2013
- Trainer for all industry sectors in all project and change training courses since 2018
- Sales coaching of groups and individuals since 2010
- PAD – Pedagogical Exchange Service, Sedan (France): 1 year teaching assistant and education (DAF) in two high schools (lycée), as well as 3 years of teaching in learning promotion institutes
Private
I am passionate about writing. In 2017 I self-published my own poetry book “Blaue Stunde” (blue hour). In fall 2018 my guest article “people as brands: Integrity and loyalty leads to authenticity“ in „Personal branding – The book“ by Marvin Eichsteller as well as the touristic brochures “EXPLORING” and “Summer” from innsbruck tourism, was published.